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This oversized T-shirt captures the essence of HiCO's commitment to quality and comfort while embodying a stylish yet understated aesthetic. It’s the perfect everyday piece that seamlessly combines fashion with functionality.

Introducing our newest project - MĀLAMA KA ‘ĀINA

Care for the land. Tend to the land. Love the land. And it will continue to do the same to us.

With its earthy, natural colors and classic design the Mālama Ka 'Āina snapback hat embodies the spirit of respecting and caring for the land. Crafted from high-quality materials, this hat combines a timeless style with a commitment to thoughtful intentions.

The brown and purple Hawaiian Coffee Beach Cap is inspired by HiCO's famous Ube Latte. Featuring a soft plush front and a mesh backing, it’s the perfect blend of comfort and style.

The soft blue Hawaiian Coffee Beach Cap brings low-key vibes with its subtle, smooth tones, offering a seamless look that’s effortlessly stylish. Featuring a soft fabric front and a breathable mesh back, it’s the ideal blend of comfort and understated style for your everyday look.

The HiCO 100% Hawaiian Coffee Club is the perfect way to experience the unique flavors of coffee grown in the Hawaiian Islands. Members receive the freshly roasted 100% Hawai'i-grown coffee from our in-shop featured Hawaiian farm. 

Each shipment includes one 8-ounce bag. With the 100% Featured Coffee Coffee Club, you'll have the opportunity to explore the flavors of the islands and support local coffee farmers.

• Hawaiian Farm
• 8oz bag
• FREE Shipping

HiCO x Veryable Hoodie

The hoodie features a large kangaroo pocket for your hands or personal items, and a drawstring closure for additional protection from the elements.

The unique design and vibrant colors of the Big Island Hoodie make it a timeless piece that will never go out of style.

Inspired by the vibrant colors of the iconic Rainbow Eucalyptus tree on Big Island, this snapback is crafted from durable, high-quality materials. Designed with nature in mind, it's a bold statement piece guaranteed to make you stand out.

Rep this iconic native Hawaiian Hibiscus flower snapback from sunrise to sunset. With its eye-catching design, this hat ensures you’ll stand out in effortless style wherever your day takes you.

The HiCO Big Island Hoodie is a stylish and comfortable addition to any wardrobe. The hoodie features a large kangaroo pocket for your hands or personal items, and a drawstring closure for additional protection from the elements.

The unique design and vibrant colors of the Big Island Hoodie make it a timeless piece that will never go out of style.

Designed by @NoelBadgesPugh, the eel on the shirt is sure to make a statement, and will surely be a conversation starter among friends and family. Noel's design is sure to be a hit with HiCO fans, and a unique way to show off their style.

https://www.instagram.com/noelbadgespugh/?hl=en

A HiCO classic tye dye t shirt

Custom HiCO v60 perfect for coffee lovers. 

Made to brew one cup of coffee. 

Our 8 oz bag of 100% Kona Coffee offers a true taste of Hawaii, grown in the rich volcanic soil and ideal climate of the Kona Coffee Belt. Renowned worldwide for its smooth, balanced profile and vibrant acidity, Kona coffee stands apart as one of the most sought-after and limited specialty coffees.

This lot features the Typica variety, expertly hand-picked and processed using the washed method to highlight its clean, bright flavors. Roasted by Hawaiian Goat Farm, HiCO's official roaster, each batch brings out delicate notes of milk chocolate, toasted walnut, crisp green apple, and a subtle hint of lemon peel. These flavor notes are naturally developed during cultivation, harvesting, and roasting—never from added flavorings.

Sip and experience the unmatched quality of true 100% Kona Coffee.

• Size: 8oz
• Roast: Medium
• Variety: Typica
• Process: Washed
• Roaster: Hawaiian Goat Farm
• Grind: Whole Bean

Originally developed in Kenya and prized by coffee connoisseurs worldwide, the SL34 variety is known for its vibrant, fruit-forward flavors and exceptional cup quality. Grown in the rich volcanic soil and ideal microclimate of Hawaii’s Kona Coffee Belt, this rare cultivar takes on a unique expression—combining its signature juicy brightness with Kona’s smooth body and balanced acidity.

Expertly cultivated and roasted, our Kona SL34 reveals captivating flavor notes of black tea, vanilla, jasmine, orange peel, and black currant. These complex notes are naturally developed through careful farming and roasting, with no added flavorings.

Indulge in a truly distinguished coffee experience that highlights the best of both worlds—rare genetic heritage and the unparalleled terroir of Kona.

• Size: 8oz
• Variety: SL34
• Roast: Light
• Process: Yeast Inoculated, anaerobic fermented, and washed
• Roaster: Hawaiian Goat Farm
• Grind: Whole Bean